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Unique Innovative Management Consulting

From Vision To Impact

Transform Together

Integrated Solutions for a Complex World

AVUKE is a strategic management consultancy that empowers high-growth and scaling companies to navigate complex transactions, expand across borders, and build scalable operations that are investor-aligned.

Your Strategic Partners for Growth 

Unique Innovative Management Consulting

From Vision To Impact

About Us

Our CEO built his career in the trenches — combining commercial expertise and risk management — and saw the need to change how legal and compliance support business growth. Working closely with management and C‑suite leaders, he developed innovative strategies that drive execution and expand market reach.

 

Together with his co‑founder, he launched AVUKE to deliver real-world solutions that bridge commercial execution and legal risk.

Our Mission

We're on a mission to revolutionise the traditional management consulting model. Our focus is on empowering private equity firms and ambitious SMEs to achieve bold, sustainable growth. By fostering innovative strategies and facilitating transformative solutions, we enable businesses to craft a forward-thinking future filled with dynamic opportunities.

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Our Culture

Our values drive everything we do, from our commitment to customer-centricity, unwavering quality standards to our adherence to the highest ethical standards.Our people are at the heart of it all. We empower our employees by constant development, exposure and inclusion to provide the value add that our clients need.

Meet The Team

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Simo Kubheka
Co-Founder | CEO 
London, UK & Cape Town, SA 

Simo Kubheka is the Chief Executive Officer and Co-Founder of AVUKE Group, bringing over 20 years of global experience in the Human Capital, Legal, and IT services sectors.  Simo has held senior and executive roles in leading multinational companies, including serving as Chief Compliance Officer at K2 Partnering Solutions, Director of Compliance & Risk at Allegis Group and AC EMEA, Head of Legal, Compliance & Risk at Aston Carter, and Compliance & Operations Manager at Adecco. In these capacities, he has led global compliance programmes, managed cross-border legal risk, and built high-performing legal and risk teams across multiple jurisdictions. Simo’s international expertise spans key markets including the UK, DACH region, Nordics, Southern Europe, North America, and Latin America (notably Brazil, Mexico, and Colombia), as well as major Asian economies such as Hong Kong, China, Japan, and Singapore. His ability to translate complex regulatory frameworks into pragmatic business policies has earned him recognition as a strategic advisor to C-suite executives and boards. He holds a Master’s in International Business Law and Taxation and is qualified in both the UK and South Africa. Multilingual and culturally fluent, Simo speaks English and Swedish fluently and has working-level proficiency in French, Norwegian, and Danish.

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Yasmina Kubheka
Co-Founder | COO 
London, UK & Cape Town, SA 

Yasmina Kubheka is the Co-Founder and Head of Operations at AVUKE Group, where she is responsible for overseeing the firm’s day-to-day operational performance and driving strategic initiatives that support the company’s long-term vision. Drawing on more than a decade of global experience, Yasmina brings a diverse professional background in supply chain management, business intelligence, project management and client operations. She has held senior positions including Supply Chain Manager, Account Manager, and Customer Service Manager, working across various industries such as chemicals, business analytics, and viticulture. Her leadership style is collaborative and systems-oriented, with a focus on creating scalable, high-performance processes that enable AVUKE’s teams to deliver exceptional outcomes for clients. Yasmina holds an MBA in International Business, an MA in International Relations, and a BA in Political Science. She is also certified as a Six Sigma Green Belt. She is fluent in English and Swedish, with working-level proficiency in both Norwegian and Danish.

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David Korthals-Clarke
Account Manager | UK & Europe 
London, UK 

David is our Account Manager for the UK and mainland Europe. He has a robust legal and compliance background and ten plus years of experience in the recruitment and IT services industry. He is very passionate about translating legal challenges into pragmatic business solutions. David is a former Head of Compliance for both the IN Group and Salt. In these positions he obtained first-hand experience of how businesses are affected by regulatory change and successfully implement pragmatic policies and procedures to smoothen business operations and mitigate risk across various European countries. David previously held the position of Commercial Contracts Manager at Allegis Group, where he was responsible for overseeing the full lifecycle of commercial agreements, including drafting, reviewing, negotiating, and providing strategic legal guidance on a broad portfolio of contracts. David is fluent in both English and Dutch, with working-level proficiency in German. He holds legal qualifications across the Netherlands, the United Kingdom, and New Zealand, and earned a Master’s degree in Corporate and Commercial Law.

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Carlos Dolabela
Senior Legal & Compliance Associate  
Sao Paulo, Brazil

Meet our dedicated Senior Legal & Compliance Associate, a professional with a robust legal background and extensive experience in the recruitment industry. With years of expertise in managing legal projects, Carlos brings a unique perspective to AVUKE. Specialising in process optimisation, Carlos develop strategic initiatives designed to enhance operational efficiency and effectiveness. Carlos's proven ability to lead multidisciplinary teams, manage budgets, and ensure strict regulatory compliance sets him apart in the field. Driven by a commitment to continuous improvement and digital transformation, Carlos possesses a keen vision that aligns closely with business strategy. Carlos is dedicated to not only meeting client needs but also anticipating them, delivering tailored solutions that foster success in the dynamic business landscape. Partner with Carlos to leverage legal insights and strategic management skills for a seamless and productive collaboration.

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Strategy. Scale. Succeed.

AVUKE supports clients through a 'Strategy, Scale, Succeed' framework: we craft visionary strategies, enable scalable operations, and deliver concrete results - empowering you to achieve lasting success in today's complex landscape.

Strategy. â€‹

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​Gain Clarity, Define Your Vision. We start by understanding your core objectives, assessing your competitive landscape, and identifying hidden opportunities. Our integrated approach ensures that your commercial strategy is aligned with your legal obligations and risk tolerance. We help you craft a clear, actionable roadmap to achieve your goals.

Scale. â€‹â€‹â€‹

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Build a Solid Foundation, Minimize Risks. Scaling your business requires more than just adding resources – it demands a robust foundation built on sound legal frameworks and effective risk management practices. We help you establish scalable processes, navigate complex regulations, and protect your assets, ensuring sustainable growth without compromising compliance.

Succeed. â€‹

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​Achieve Your Full Potential, Maximize Value. With a clear strategy and a solid foundation in place, you're ready to thrive. We provide ongoing support and guidance to help you adapt to changing market conditions, seize new opportunities, and maximize the value of your business. We measure our success by your success.

Unique Management Consulting

AVUKE delivers unparalleled management consulting by uniquely blending deep experience, disruptive innovation, and integrated commercial, legal, and risk management - all through a business-first lens. Providing relevant, tangible value to business leaders ready to take their organisations to the next level, transforming potential into sustainable growth.

Fuel your journey with expert guidance on mergers, acquisitions, restructuring, and strategic investments. We help you make smarter decisions that create lasting value.

Build your international footprint confidently - establishing compliant, scalable operations, and navigating cross-border complexities with ease.

Embed responsible governance, compliant practices, and proactive risk management into your DNA for sustainable success and peace of mind.

The latest from AVUKE

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INSIGHT

A survival guide for organisations already in too deep.

How to Divorce Your AI Partner 

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REGULATORY NEWS

Hiring in the U.S. just became more complex. The landscape is shifting fast.

2025 U.S. Recruitment Regulation

Programmer at Work

INSIGHT

Data protection isn’t just a regulatory checkbox, it’s a strategic asset.

Data Protection

Office Scene Interaction

REGULATORY NEWS

The new UK umbrella recruitment rules that come into effect April 2026.

UK Recruitment & Umbrella Companies

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